Putting the latest technology to the test at Virtual Reality Los Angeles

A visitor to the Virtual Reality Los Angeles Summer Expo dons a virtual reality headset. Technology has come a long way since the days of Nintendo’s Virtual Boy , the video game console that first introduced a virtual reality experience to households in the […]

How a mobile app is helping GameStop grow virtual reality into a $3B business

Since the release of the augmented reality mobile game, GameStop has logged doubled sales in Pokemon-related merchandise, gaming merchandise like Nintendo 2DS and 3DS handheld consoles, and mobile chargers at 462 of its stores that have been designated “PokeStops” and “Pokemon Gyms” in the game. The company plans to keep its Pokemon success going with a Pokemon Day (planned in advance of the release of Pokemon Go) on Aug. 1 and by stocking Pokemon Sun and Moon, two role-playing video games set to be released in November. GameStop already sells virtual reality headsets like the Samsung Gear VR, Merge VR and HTC Vive, and is taking pre-orders for the Sony Interactive Entertainment Playstation VR system, which is expected to be a major revenue stream when it debuts on store shelves in October. The headsets cost from roughly $80 to several hundred dollars.